Rootine Pitch Deck

Headquartered in Nashville, Tennessee, Rootine is a health company that provides customized nutritional supplements based on an individual's health data. It was founded in 2018 by Rachel Soper Sanders and Dr. Daniel Wallerstorfer.

Rootine uses a "test, take, optimize" approach that leverages artificial intelligence to analyse data from DNA, blood, and lifestyle tests. The company delivers precision nutrients via a microbead-based system. The company claims that this approach has helped 80% of members see improvements in their health, with 65% improving stress levels and 55% improving energy levels.

Rootine has raised approximately $14.5 million across various funding rounds. In 2019, they raised $120,000 in a seed round, with participation from Techstars. The company also secured $4.1 million in a seed round in 2021. Their last funding round was a $10 million series A in 2022.

$10M • 2022 • Series A  

About the Rootine Pitch Deck

  • Raised: $10M
  • Year: 2022
  • Stage: Series A
  • Investors: VCs: Relevance Ventures (Lead), Techstars, DSM Venturing.

About Rootine

Rootine is a Precision health and nutrition company.

  • Industry: Healthcare
  • Tags: Healthcare, vitamins, supplements
  • Business Model: B2C
  • Customer Model: E-commerce
  • Website: rootine.co
  • Legal Name: Rootine

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