SilkChart, a marketing startup founded by Andreea Francis and Matthew Rajcok, uses data analytics to help businesses optimise their advertising. The platform combines marketing data with product performance data to create personalised ads targeting loyal customers, a process that increased Instacart's revenue by 30%.
In addition to a successful participation in Y Combinator's programme, SilkChart has secured $5.2 million in funding from investors including SoftBank and Dentsu to expand its operations. The company was able to grow its revenue by 10x over the course of the accelerator, which made it much more attractive to investors.
$5.32M • 2022 • Seed
AI Sales Assistant to increase playbook adoption and win more deals
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