TVision measures how people really watch Linear & CTV using cutting-edge computer-vision technology to gather person-level insights on viewer engagement. Their platform gathers second-by-second data from a nationally representative panel of households who have signed on to help advertisers understand how, what, and when they watch TV.
TVision has a panel of about 5,000 homes that covers 14,000 people who have opted in to have their TV watching tracked in their house.
Yan Liu founded TVision in 2014 with the goal of transforming the way in which brands, their agencies, and TV media sellers determine the true value of TV content.
TVision used this deck to raise $16 million in funding, led by iSpot, joined by existing investors SIG Capital, Accomplice, and Golden Ventures. iSpot is a TVision client that also offers advertisers new ways to measure TV ads; iSpot CEO and founder Sean Muller will join TVision's board as part fo this round.
2022 • Series C
TVision provides a proprietary person-level panel data for television audience viewership.
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