Vibe is a self-service TV ad buying platform that was founded in 2021 by Arthur Querou and Franck Tetzlaff. The company uses AI to help brands create and place ads on streaming services like Tubi, Paramount+, and Sling TV. The company creates consumer profiles based on purchase signals and behavioural data, which it then matches brands with advertising space on streaming platforms. 
Despite being officially launched in September 2022, Vibe is already the most widely used CTV ad buying platform, trusted by over 5,000 brands and reaches more than 120 million households across 500 apps and channels. The startup has also surpassed a $100 million revenue run rate this year.
Vibe has announced a $50 million Series B investment round. The all-equity round was led by UK-based investor Hedosophia, an early backer of Spotify, Uber and Alibaba, and included participation from Revolut CEO Nik Storonsky’s fund QuantumLight. Supercell CEO Ilkaa Paananen’s fund Illusian also participated, as well as European VCs Singular and Elaia.
$50M • 2025 • Series B
Vibe is the Google Ads of TV that allows any marketer, any brand, of any size, to advertise on TV within 5 minutes.
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